Social Impact Programs
SOULSTIR Cares is our social impact division focused on initiatives that enrich lives. We collaborate with a number of strategic partners on programs that have an impact in our communities.
The first program is Lil’ Jeannetta Robinson Gifts of Love, which provides gifts to children in low-income communities in an effort to ensure every child experiences the joy of the holiday season.
In 2021, we partnered with Elder Charles L. Walton and United Way of Greater Milwaukee & Waukesha County on the Lil’ Jeannetta Robinson Gifts of Love program as an expansion of United Way’s current Holiday Giving Tree program.
To learn more about the life of Lil' Jeannetta Robinson, who was tragically murdered at the age of 9, and the history of the program, click here.